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Isn't Capritta wayyyy too much $$$$?

Wed Feb 18 2026

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The Truth about Pricing at Capritta Appliance & Air Conditioning 


indoor kitchen appliances showcase

Today’s blog title is someone’s response that we read this morning on a neighborhood communication forum. We thought we’d take the opportunity to clear some things up. 

 

One of the most common misconceptions we hear is that Capritta Appliance & Air Conditioning must be “expensive.” 

We understand why people might think that. After all, we proudly carry luxury appliance brands, known for exceptional performance, design, and innovation. When people hear the word luxury, it’s easy to assume that everything in the store comes with a luxury-level price tag.

But here’s the truth: we sell ALL brands, not just luxury. From budget-friendly, dependable options (like Maytag, Whirlpool, LG, and Samsung) to high-end statement pieces (like Sub-zero, Wolf, Thermador, Bosch, and Dacor), our showroom is designed to fit every home and every budget. Even better, we price-match the big box stores, so you can shop with confidence knowing you’re getting the lowest possible price, while still enjoying the personalized service of a trusted local business.

Fair, Transparent Pricing for Appliance Service & Air Conditioning Service 

The same commitment to fairness applies to our appliance service and air conditioning department. Our pricing is based on the nationally recognized appliance repair blue book, the same standard used by franchised companies like Mr. Appliance and Del-Air. That means our rates are consistent, transparent, and competitive within the industry. No surprises, just honest service you can rely on.

Why Choose Capritta for Appliance Sales?

Choosing Capritta means more than just buying an appliance. It means getting:

  • Expert guidance (since 1982) to help you select the right product for your needs and budget

  • Access to every major brand, from entry-level to luxury

  • Guaranteed competitive pricing through our price-match promise

  • Professional in-house installation, including custom luxury solutions

  • Local accountability from a team that stands behind every sale

Why Choose Capritta for Service or Repair?

When your appliance or air conditioning needs attention, Capritta delivers:

  • Industry-standard pricing you can trust

  • Experienced, professional technicians focused on lasting solutions

  • Prompt, reliable scheduling that respects your time

  • Local support from a company whose name—and reputation—are on the building

At the end of the day, Capritta isn’t “expensive.” We’re fair, competitive, and committed to value. Whether you’re purchasing a new appliance, customizing a luxury installation, or keeping the appliances you love running like new, we’re your neighbors here to help.

By Linette Capritta 2/18/2026

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